In today’s jet age, patience is a rare virtue especially for internet surfers. With high speed internet connections available, people need websites to open at the click of a mouse. Slower loading websites not only affect its popularity but also hamper the site’s credibility. A fast loading website on the other hand will not only keep visitors glued but also generate more interest and traffic.
Here are some tried and tested methods which can boost up your websites speed and performance.
Compress your images and always opt for the “Save for web” feature. Besides optimizing images it’s imperative to choose the correct format. For true color images or photographs use a .JPEG format. Similarly, for GIF and PNG, flat colored images like buttons and logos. Purge any redundant Flash elements. Avoid leaving the height and width attributes empty as it slows down the browser catering to the page, since it’s not sure the kind of space needed for each image.
Most sites use CSS (Cascading Style Sheets) nowadays. It’s important to amass and clean up your CSS. There are various online tools which remove unwanted properties, combine similar selectors and eradicate white space from your codes.
For the server to recognise that a website is a directory page hence reducing the loading time of the site, include a Slash at the end of the link.
What’s up DOC?
Pages which have DocType specified load faster than one’s which don’t.
Web Server and Server Memory upgradation:
Web servers too tend to get outdated and a surge in memory resources on the server can decrease processing time and hamper performance. Timely upgrade is essential for both your Web and Memory servers.
Every time a browser sends a request, cookies are transmitted. Watch out for the total number and size of cookies your site utilizes. Delete any unwanted cookies for better speed performance.
Free Hosting – Big No No!!
Free hosts are like parasites. They cause over subscription and lack resources to provide quick and reliable servers. These hosts will reduce the speed of your site’s download.
An Https:// link will take 3 times longer than a regular Http:// link, however an ecommerce website’s checkout process must be 100% reliable, but a good way to reduce loading time is to only use a secure http when its mandatory. Product pages do not require a secure link.
A website should not take more than 30-40 seconds to download. Keep an eye on your website’s speed and spruce it up by using the methods mentioned above.